ANALYTICS

Analytics and Data Science is at the core of everything we do and every decision that is made at Vinyl. Our talented team blends statistics, advanced algorithms, data visualization, and business acumen to find patterns and meaning within data. Optimizing at every step, we study behavior and gauge intent to customize user experience and delivery the highest quality leads to our clients.

  • 150

    Internal Tracking Dashboards

  • 250

    Variables+ For Predictive Targeting

  • 1.1%

    Portfolio Average Conversion Rate

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